Recent survey data reveals that vendors are becoming increasingly interested in broker value propositions. In a survey of more than 2,600 equipment dealers, the current sentiment hasn’t changed.
Here’s the data:
| Industry | % of sellers willing to entertain broker finance experiences (2023) | % of sellers willing to entertain broker finance experiences (2019) |
| Material Handling | 11% | 5% |
| Transportation (Vocational) | 22% | 12% |
| Transportation (OTR) | 38% | 15% |
| IT | 9% | 3% |
| Restaurant | 34% | 16% |
| Construction | 24% | 8% |
| Machine Tool | 38% | 10% |
The takeaway is clear, brokers have a powerful and growing opportunity to breakthrough with vendors in today’s environment.
Data obtained from Sawbux‘s Study Of Commercial Finance Activity 2023. Research for 2024 will be delivered through the new Secured Research and Data Solutions pulse and market research of the secured finance sector.
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